PHEME (pronounced FEE-mee) is the Greek Goddess of rumor and gossip. Equivalent to the Roman Fama, she is a daughter of Gaia, and she carried both good news and bad. Since rumors were often said to originate with the Gods, Pheme was called the messenger of Zeus. Her name, which means "report," was also seen as PHAMA, and the name OSSA ("rumor") was used for her as well.